1. PARTIES
This Service Agreement ("Agreement") is entered into between AI Growth Engine ("Service Provider") and XXXXXXXXXX ("Client"), collectively referred to as "Parties."
2. SCOPE OF SERVICES
The Service Provider shall deliver the following services during the term of this Agreement:
(a) Meta (Facebook/Instagram) and Google ad campaign creation, management, and optimization;
(b) Project-specific landing page development and hosting;
(c) CRM setup, configuration, and lead pipeline management;
(d) Automated lead qualification and follow-up sequences;
(e) Site visit booking automation with calendar integration;
(f) Weekly performance reporting and monthly strategy review calls.
3. TERM & TERMINATION
3.1 This Agreement shall be effective from the Effective Date and shall remain in force for the duration of the agreed engagement period as specified in the Statement of Work ("SOW") attached hereto.
3.2 Either Party may terminate this Agreement by providing fifteen (15) days' written notice via email to the other Party's designated contact, subject to the terms of the applicable SOW.
3.3 Upon termination, the Service Provider shall within five (5) business days: (a) transfer all ad account admin access back to the Client; (b) export and deliver all lead data from the CRM in CSV format; (c) provide a final performance report covering the last billing period; (d) hand over all landing page source files and creative assets produced during the engagement.
3.4 No termination penalties shall apply beyond the fees already due for services rendered up to the date of termination.
4. FEES & PAYMENT
4.1 The Client shall pay a monthly management fee of ₹XX,XXX (plus applicable GST at 18%) payable within seven (7) days of invoice date.
4.2 Ad spend is separate and shall be paid directly by the Client to the respective advertising platforms (Meta, Google). The recommended minimum monthly ad spend shall be communicated during onboarding.
4.3 A one-time setup fee of ₹XX,XXX shall be payable upon execution of this Agreement, covering initial CRM configuration, landing page development, automation setup, and creative production.
5. DATA OWNERSHIP & INTELLECTUAL PROPERTY
5.1 All lead data, customer information, and analytics generated during the term of this Agreement shall remain the sole and exclusive property of the Client.
5.2 The Service Provider shall not use, disclose, sell, or retain Client data beyond what is strictly necessary for service delivery.
5.3 Landing pages, ad creatives, and automation workflows created for the Client shall be transferred to the Client upon termination at no additional cost.
6. CONFIDENTIALITY
Both Parties agree to maintain strict confidentiality of all proprietary information, business strategies, lead data, financial terms, and marketing materials shared during the course of this Agreement. This obligation shall survive termination of this Agreement for a period of twelve (12) months.
7. LIMITATION OF LIABILITY
The Service Provider does not guarantee specific lead volumes, conversion rates, or sales outcomes, as these depend on market conditions, ad spend levels, and factors beyond the Service Provider's control. The Service Provider's total liability under this Agreement shall not exceed the total fees paid by the Client during the engagement period.
8. GOVERNING LAW
This Agreement shall be governed by and construed in accordance with the laws of India. Any disputes arising from this Agreement shall be subject to the exclusive jurisdiction of the competent courts in the Service Provider's registered jurisdiction.
SERVICE PROVIDER
AI Growth Engine
XXXXXXX
Authorised Signatory
CLIENT
XXXXXXXXXX
XXXXXXX, Maharashtra
Authorised Signatory